what worked for AAP and how you can apply it
AAP corrected its
mistakes and marched to victory in Delhi state elections 2015
Let us analyze what worked for AAP and how you can apply it in
your own organisation.
Own it up: In many interviews Arvind Kejriwal admitted
that quitting was his biggest mistake and he would never repeat it. They
accepted the fact that they had failed people, and asked for another chance. It
often leads to positive results when people own up to their mistakes instead of
trying to brush it under the carpet. Owning up your mistakes often projects the
fact that you are vulnerable like others in your organization and not trying to
project an aura of invincibility.
Don’t party for too long: Once BJP came to power
at the Center, they had multiple chances at their disposal to prove themselves.
They had eight months to work and show good results which were mostly wasted in
building good PR with other countries while they ignored their own countrymen. This
is akin to several Kickstarter campaigns which in their early days try to focus
on their media exposure telling the world that they have arrived while ignoring
to work on their product.
Get horses for the courses: Hiring a young flash in
the pan dynamic inexperienced associate is one of the mistakes a organization can
do. During war, there is no luxury of time. And a person who has not fought a
war before in unaware of its complexities, so its important that you have a
person who is experienced, seen & overcome challenges from many fields and
knows what & how to do. When Apple Computers was going through a crisis in
1997, they went back to hire Steve Jobs whom they knew could handle the
situation better than most people could because he understood the DNA of the business
better than anyone else. So hire a person who has fought a war and
knows what it takes to win.
Vision and Direction: Not releasing a
manifesto projected an image that BJP does not have a clear plan for Delhi and
would not even know what to do once it came to power. On the other hand, Arvind
Kejriwal in his manifesto spoke about things like women safety, which matters to
people. He promised to deliver a product which is in popular demand while in
BJP people did not have any idea of the product they were working on. This
situation led to poor execution and low morale in the team as they did not have
a cause to believe in.
Language of the people: One of the most
important traits of Arvind Kejriwal is that he does not look like a politician
and speaks the language of the masses. He talks in a language which people
understand and can easily respond to. He is easily accessible and responds to
most queries, while his counterparts in the BJP were always on a high horse.
They always lacked time and evaded hard questions. So communicate in the language
which the employees understand & relate to.
Research: The biggest strength of Arvind Kejriwal is
his impeccable research. He always has his data within his reach and comes up
with convincing answers to every question asked. This also leads to better
decision making and also gives an impression of being someone who knows what he
is talking about. Once you have your numbers at hand, you can answer anyone be it your
investor or your customer.
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